Daan Bakker
Management
Increased conversion rate
Our Consumer App generates monthly conversion rates of up to 45%. Personalized communication, promotions, and an appealing layout and design optimize the order experience.
Consumer App
Gaining a position on the mobile device of your customers is essential in the modern era. We enable you to launch the mobile app in your brand, allowing customers to order directly via your own mobile app to increase online orders that you deliver yourselves. The app is optimized to simplify re-ordering and provide your customers with a branded and unique experience.
- Available for iOS and Android
- Optimized for positive reviews
- Customizable branding
Loyalty program
Customers can sign-up for your loyalty program. You can choose which online and offline order channels you want to add to your loyalty program so that customers can collect points, save up for larger discounts, or redeem them.
Upselling capabilities
Choose upselling products to increase the average order value and compliment your customer’s order. You can place cross-selling products between menu items, order steps, or before the final check-out.
Push notifications
Schedule push notifications to send relevant marketing information during a specific point in time or event-specific, for example on Valentine’s Day or the Champions League Final.
Push notifications to inform the customer of the order status are also supported so that customers know when the order has been received, is being prepared, on its way, and delivered.
Order tracking
Customers can use the mobile app to track the delivery status of their online orders. In this way, customers can check if the order has been received and when it is being prepared, on its way, and delivered.
In combination with the Driver App, consumers can even follow the delivery route on the Consumer App once the driver has set the order status to “on its way”.
App store rating optimization
We can help to collect more positive reviews and ratings on the app store to improve your overall app rating. Thanks to a higher app rating, consumers are more likely to download your app from the app store.
One-click to order
We minimize the number of clicks needed for a customer to place an order. Saved orders can be placed by consumers with one click only.
Advantages of our Consumer App
Increased revenue
Upselling and push notifications help to increase average order value (AOV) and remind customers to order from you to increase retention. Moreover, with your own food delivery mobile app, you increase your profit margins compared to orders placed through third-party delivery platforms.
Higher customer retention
Personalized messaging in the mobile app and push notifications strengthen the relationship between your brand and your customers.
Easy menu management
The Consumer App is linked to central menu management. All changes are reflected at the same time as in all other S4D sales channels and across all your stores.
UI and UX expertise
We test and develop UI and UX continuously to improve conversion and provide your restaurant chain customers with a similar online order experience as third-party delivery platforms.
Customer analytics and reviews
We help you collect and analyze data to strategically best reach your customers. We measure the Net Promoter Score (NPS) and provide you with the information to calculate your cost of acquisition per customer. Plus, we help you increase your app store rating.
Turbocharged e-commerce
Our restaurant chain software provides a stable and scalable e-commerce platform
Omnichannel approach
- Point of Sales (POS)
- Self-Order Kiosk
- Website and Consumer App
- Third-party delivery integration
- Continuously improved UI/UX design
- Loyalty program
Incrementally increase
- Conversion rates
- Average order value
- Customer retention
We turbocharge e-commerce for your restaurant chain and help you drive more orders.
Operational control
Our omnichannel solution for restaurant chains provides you with operational control and continuous development to help your chain succeed.
Centralized power
- Central menu management
- Automated workflows
- Configurable product modules
- Third-party service provider integration (Deliveroo, UberEats, JustEat TakeAway, and more)
Continuous Development
- Bi-weekly launch of new features and improvements
- Dedicated customer success partner
- Sharing of industry best practices
Actionable data
We provide real-time access to strategic insights and full ownership of data across the complete order and customer journey.
Preconfigured reports on
- Sales
- Loyalty and coupons
- Restaurant stock
- Employee management
- Product performance
- Store-to-store performance
- Net Promoter Score (NPS)
Custom reporting
- Power BI integration
- Custom data requests
- Datapoints across the whole order journey
Start gaining a comprehensive understanding of your business and make data-driven decisions to drive success how you define it.
Questions about our Consumer App?
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What happens to orders once they are placed online?
Online orders show immediately in the POS in the “all orders overview”. They also appear on the Kitchen Display System on the Make Screen so that your kitchen staff can immediately start preparing the food.
Your customers are able to track the order status progress on the Consumer App. Stores using the Driver App can even provide the location of the driver to the customers.
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Why does it make sense to set up your own mobile app for online ordering? I am already using third-party delivery platforms.
With your own online ordering app you benefit from more data insights to measure the success of your marketing and operational activities. You can also achieve higher profit margins and create a direct relationship with your customers.
Third-party platforms are a good addition to your own direct order channels.
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What happens if one of the stores ran out of a specific product?
In the POS restaurant managers can mark a product as out-of-stock. This product will then be temporarily marked as unavailable on all sales channels of the specific store, including the Consumer App. Other stores are not affected.
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How does a customer choose the right store for delivery or pick-up?
As headquarters, you define the delivery areas per store. We configure them accordingly. Depending on the manual input address or location of the customer the store will be selected.
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Are all promotions and coupons available across the complete restaurant chain?
You can create chain-wide and local promotions. Moreover, you can choose the time period of a promotion, the products included, and decide whether it is for single use or multiple uses.
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How are food preferences, allergens, and nutrition scores shown on the app?
You can add food preferences, allergens, and nutrition scores to all your products and options. Customers can filter or search for specific product characteristics and click on items to see the nutrition information.
Get more information
and book a business strategy call or product demo.